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Writers should submit fact-checking information (source names and phone numbers, clippings, URLs, etc.) at the end of the story. Before you send a query, please read at least one issue of Grand Rapids Food Magazine so you can tell us which section or department you’re targeting. Go to Grand Rapids Food Magazine Facebook page to find out where you can get a copy or read online.

The financial aspects of your restaurant business are crucial and a section that your investors will be interested in. Be sure to include the salary or pay that you will be giving each staff member based on their roles. With this information, your investors will get a solid understanding of the potential your restaurant has to succeed.

This summary should be the first section of your business plan. It plays two roles as it introduces and also summarizes the vision of your business. In the summary, you’ll want to introduce the key elements of your restaurant’s business plan so that the reader is invested. It’s best to add enough detail, but not too much so you can intrigue the reader. When people seek out a restaurant, they’re looking for something local. Online advertising services like Google AdWords, Facebook and Twitter offer geo-targeting ad options at no additional cost.

We’re so glad you’re interested in sharing your valuable knowledge with our thousands of monthly readers. Our traffic has been consistently growing since and our main reader base is food or restaurant business owners and other digital marketing experts. We also have a segmented followings of business enthusiasts. The sample menu in your business plan should include prices that are based on the cost analysis that you’ve done. There are different ways to find out how to price a menu, but in most cases, it will be based on potential food cost and labor cost. The prices will show investors that you’ve done your research and are confident that you can sell the menu items at the price points.

 

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Word of mouth is great, but don’t miss out on attracting new business via your online presence. And while business is steady, you’d still like to increase traffic. A restaurant copywriter who enjoys writing about food (a.k.a. a foodie) can help you grow your business. This is true for writing descriptions of the menu offerings as well as writing descriptions of the service staff and other aspects of your restaurant. First, focus on your restaurant’s dedication to taste and freshness. Who doesn’t want to eat a meal that is over-the-top scrumptious?

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