How to Write a Killer About Us Page & Convert Visitors into Customers


We mainly look for educational, informative and objective articles — so your post should steer away from promotional material and cover a broad viewpoint. Articles should be from 500 to 1500 words in length and should be submitted in plain text, Microsoft Word format. The pitch should be accompanied by a plan on how you will promote the published article. Based on our content marketing plan, we will decide whether or not to promote the article on our social media and inform you before we publish it.

ConvertKit has used their blog to communicate with their customers about certain problems, like subscription bombing. ConvertKit let their users know of their new captcha integration to combat this nasty problem in a blog post. However, this doesn’t just apply to marketing niches. Beauty bloggers can offer step-by-step tutorials on how to use specific make-up products, music bloggers can offer in-depth guides on learning particular skills etc. Seasonal copy also fits well with a lot of products or services.

Whether you’ve just starting out or you’re an expert in your field, we have an opportunity for you to share your thoughts and ideas with the entrepreneurial community. We will publish all articles which meet the above guidelines but reserve the right to decline articles which we do not feel meet the guidelines. We also reserve the right to adjust articles where necessary to help improve the reader’s experience. We will not accept posts which have been published to other sites. If you don’t hear back from us within two weeks, feel free to publish your guest post elsewhere. Below are three examples that demonstrate how to write a relevant article without being promotional.

Are you a small business owner, entrepreneur, or a freelancer looking to get some writing exposure and share your experiences with a wider audience? We prefer articles that stem from your personal experience as a business owner or manager which are helpful in nature. Neil Patel of Quick Sprout wrote a blog post about why his first business failed.

Try Shopify for free, and explore all the tools and services you need to start, run, and grow your business. We allow one link back in the body of the post, and you can link to your website in your author bio section. Submitted the guest blogging to mybooks is an easy-peasy process. Submit using the form below, including a link to your Google Doc. We may remove the link on the author bio during the review.

How-to’s, listicles, and educational articles supported by relevant research are preferred. The usage of bulletins would make your blog more compact. Our editors love write-ups that answer FAQs or numbered lists of tips/ reasons/ tactics.


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Please feel free to share/ add a post to our website. If you are looking for a “Write For Us” + “News” + “Tech” + “Guest Post” site for sharing your unique ideas related to any blog, you can share with us at the earliest. This is a good opportunity for all those who are willing to contribute their thoughts and ideas easily. While you don’t technically need an About Us page, it’s definitely a good idea. About Us content is a way for customers to learn about you and create a sense of trust in your brand. If they feel connected to you and your brand, they’ll be more willing to purchase your products.

A great business blog helps readers with their problems and challenges. They understand their target market has additional desires and problems that their product or service may not help. But, that’s okay, because if you can help your audience, they will forever be grateful and much more likely to become brand ambassadors. Part of having a business blog is to keep customers or clients updated about new features or services. While the blog post itself isn’t highly engaging, it is highly informative and valuable to your target audience. You can use them to create a list of your products or services, describe various steps in a process, or provide a historical timeline of your company’s development.